About

The Creative

Welcome! It’s lovely to e-meet you.

My name is Katelyn and I am the owner, copywriter, content creator and creative mind behind this Sydney-based copywriting business; the hands behind the keyboard, if you will.

iScribe Creative has been brought to life to team up specifically with small businesses, assisting them in all things copywriting and content creation.

I’ve always had an unwavering love for reading, writing and all things creative. I read a lot, I write a lot, I think a lot; I like to create, to make people laugh and to help people in any way I can.

Building a career in copywriting and content creation allows me to do what I love every day. Being able to help small business owners tell their stories and build their own empires is the icing on the proverbial cake.

I really do look forward to offering you whatever services I can. They won’t cost an arm and a leg and I will work with you until you’re entirely happy with the end result.

Let’s chat soon!

Katelyn Broom iScribe Creative Copywriter Profile Image

“Katelyn is absolutely wonderful to work with. I am so pleased with her style of writing, editing skills as well as her excellent command of English. Her ease of adaptability sets her apart from the rest! She will be added to my business contact list for the long haul. Thank you so much.”

Nicole D

Think. write. create.


What is a copywriter?

I always joke that a copywriter is someone who writes shit for people who can’t write for shit. I guess that’s just the Aussie bogan in me rearing it’s ugly head.

While a copywriter does indeed write for businesses and individuals who need a little help putting their thoughts into words, it’s actually quite a bit more in depth than that.

When you hire a quality copywriter, you open yourself up to working with a professional creative who is not only good with words, but knows how to connect with people (especially the target audiences of businesses).

A copywriter is usually at the forefront of digital marketing knowledge surrounding Search Engine Optimisation (SEO), social media content strategies and a range of other technical aspects of writing and marketing that tend to fall under the radar for a lot of small business owners.

What does a copywriter do?

Technically, a copywriter writes with an aim to sell (ads, marketing material, etc.). Many copywriters will branch out into content creation as well though, allowing them the freedom to write with an aim to inform and entertain (blog posts, social media posts, etc.). This middle ground is where my services sit. I can write to sell, but I can also write to connect and entertain.

You can read a bit more about the difference between copywriting and content creation here.

Regardless, the main role of a copywriter or content creator is to make your life (as a business owner or individual) easier in any number of ways.

Why should I hire a freelance copywriter or content creator for my small business?

Now, I can’t speak for all copywriters and content creators, but here’s how I can help your business…

  • Save time and get back to doing what you love (running your business) by handing over the tedious writing or content creation tasks.
  • Save money by choosing to work with an affordable content creator/copywriter who specialises in helping small businesses and is aware that a small biz won’t have the same budget as a big biz.
  • Stop stressing over your Facebook and Instagram accounts by allowing a professional creative to manage the planning, creation and posting of your social media content.
  • Work with someone who cares about your business just as much as you do! If you’re my client, your target market is my target market. If you’re my client, you’re my friend. I will do everything I can to support you and to help you succeed. When you and your customers/clients are happy, I’m happy.

Get in touch